edWebinars
«Back to all edWebinarsWriting Rockets: A Unique Approach to Building Stronger Paragraphs and Essays
Monday, August 10, 2026 @ 12:00 pm - 1:00 pm EDT

Presented by Zisel Roth, MS, Experienced Special Educator, Curriculum Writer; Mindy Reifer, MA, Elementary and Middle School Principal; and Shanita Francis, Social-Emotional Learning Consultant
Moderated by Jennah Schuh, M.Ed., SBL, SDL, Director of Education and Training, Rockland County-Based Non-Profit
Sponsored by Triple C Writing
Learn more about earning a CE certificate and our accessibility features.
The step-by-step Writing Rockets approach guides students to build strong paragraphs and essays. Students need a clear roadmap for organizing their ideas before they begin writing. Effective writers plan, organize, and design for successful communication, communication that is focused, logical, and easy for readers to follow. This is the foundation of the Writing Rockets approach.
Students often stare at a blank page or fill it with everything that happened, without focus, organization, or purpose. Writing Rockets changes that. In this edWebinar, you’ll explore one powerful approach to multiple essential structures that help students tackle assignments with purpose and confidence. Together, these practical, classroom-tested strategies transform scattered writing into clear, engaging, and well-developed pieces that students are proud to share.
By the end of this edWebinar, educators are able to:
- Use Writing Rockets to teach narrative and expository writing by giving students a practical framework for organizing their thinking before they write
- Teach students to generate meaningful ideas without struggling for topics
- Utilize the FEED the Reasons strategy to help students elaborate with confidence
- Increase student independence by giving them tools they can apply to every writing assignment
- Leave with classroom-ready lessons, activities, and strategies that can be implemented immediately
This edWebinar will be of interest to elementary and middle school teachers, school leaders, and district leaders.

About the Presenters
Zisel Roth, MS, has dedicated the past 20 years of her professional life to researching and authoring grammar and writing instructional materials. Zisel graduated college with an MS in special education. In her experience as a teacher, she noted that the salient factor that impacts students’ ability to learn is their language proficiency and ability to communicate effectively. As such, she focused intently on sharing the gift and joy of articulate communication with elementary and middle school students. Her goal is to provide them with a crucial foundation for success in school and beyond.

Mindy Reifer, MA, Principal of an NY K-8 private school, uses her three decades of instructional experience, educational leadership, and extensive curriculum design to ensure that her students are ahead of the game. She monitors educational trends, such as the use of AI, and balances integrating them into evidence-based methodologies. Mindy began her career in education in the 1990s as a student aide for students with disabilities before working as a classroom teacher. Mindy advanced to become the ELA Curriculum Coordinator at a K-12 private school in Maryland before her current leadership role in Rockland County, NY. Throughout her career, Mindy insists on teaching every day even as she shares professional experience with the greater education community as an ELA instructor and teacher mentor focusing on curriculum implementation, core comprehension, technology in the classroom, and grammar and writing skills.

Shanita Francis partners with schools and communities to build systems that work by aligning learning, healing, and culture. As an SEL Integration Coach and brain-based consultant, she supports educators in embedding trauma-informed, culturally responsive practices into everyday instruction—making change practical, meaningful, and lasting.

About the Moderator
Jennah Schuh, M.Ed., SLD, has over two decades of experience educating children. Her career spans roles as a special education teacher, school administrator, and curriculum contributor, where she has focused on creating inclusive learning environments and advancing effective educational practices. Jennah brings a deep understanding of student needs, instructional design, and organizational leadership to her work, grounded in years of hands-on experience in schools and educational systems.
Join the Be a Literacy Hero community to network with educators, participate in online discussions, receive invitations to upcoming edWebinars, and view recordings of previous programs to earn CE certificates.
Learn more about earning a CE certificate and our accessibility features.
Triple C Writing LLC provides a streamlined curriculum, student resources, and in-depth professional development to support all stages of elementary and middle school writing. Using evidence-based models, Triple C Writing developed a pen-to-paper approach that is developmentally appropriate, standards aligned, and innovative to teach.
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