In this webinar, Teri Wilson, Chief of Staff, Grand Prairie OSD, will help you learn everything you never knew you would need to know about building brand loyalty for the public schools in your community.
Dr. Spike Cook provided a framework for both current and aspiring administrators to connect parents, teachers, and community stakeholders through a variety of social media platforms such as Twitter, Facebook, and Google+, as well as podcasting and blogging.
Branding is key. Telling our stories is critical! Why should we allow people to create their own perceptions, which could be rooted in misinformation, based on word of mouth or what is published in the local paper?