How the Connection Makes the Learning: Building Capacity for Innovation & Change


team-parry-403505_1280In this webinar for the Leadership 3.0 community, Dr. Spike Cook provided a framework for both current and aspiring administrators to connect parents, teachers, and community stakeholders through a variety of social media platforms such as Twitter, Facebook, and Google+, as well as podcasting and blogging.  He explained how you can improve communication as well as establish a positive digital presence with each platform presented.  Dr. Cook also presented ways to combine these social media tools to promote innovation, and build capacity for transforming your school.  He shared tips for building your own Personal Learning Network (PLN) to assist with School Branding, inspirational blog posts, multi-media projects, and Twitter chats to stay on the cutting edge of professional learning.  Dr. Cook shared key strategies that are easy to implement and can have lasting benefits for any school or district seeking to change.  View the webinar to begin the process of building capacity for innovation and change at your school!

Earn your CE Certificate for viewing this recording: Join the free Leadership 3.0: Essential Skills for Innovative Leaders community on and take a quiz to receive a CE Certificate for viewing this webinar. Past webinars, presentation slides, and CE quizzes are available in the Webinar Archives folder of the Community Toolbox.

Leadership 3.0: Essential Skills for Innovative Leaders is a professional learning community (PLC) that will help school principals use Web 2.0 tools to be an innovative leader, help teachers grow professionally, improve student learning, and improve communications with all stakeholders.  This program is sponsored by ClassFlow and co-hosted by, NAESP, and NASSP.

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