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What’s Your District’s Story? Craft Your Narrative or Someone Else Will

Thursday, November 16, 2017 @ 3:00 pm - 4:00 pm EST

Presented by Vic Wilson, Ed.D., Executive Director, Council for Leaders in Alabama Schools (CLAS)
Sponsored by Blackboard


If you attended the live session, you’ll be emailed a CE certificate within 24 hours of the edWebinar. If you view the recording and would like a CE certificate, join the Family Engagement & Community Outreach in K-12 community and go to the edWebinar Archives folder to take the CE quiz.

Everyone knows what a school does. Or do they? Is the general public really aware of what goes on in your district, or does the general public rely on perception, word of mouth, or gasp, RUMOR to get information about you?

Why do we expect and accept that Apple and Target market what they do to the public, but schools simply allow perceptions and rumors to tell their story? Allowing this to occur is not acceptable, and this edWebinar show you how to craft your narrative so that all stakeholders will know the truth, the whole truth, and nothing but the truth about the great things you do at your schools and district.

Watch Vic Wilson, Ed.D., Executive Director, Council for Leaders in Alabama Schools to hear about proven strategies for taking charge of the story that the general public hears about your district and its schools. This recorded session is designed for educational leaders at all levels who want to learn how to craft the narrative that the public hears about their schools.

Vic WilsonAbout the Presenter

Vic Wilson, Ed.D., has 25 years in public education as an English/history teacher, assistant principal, high school principal, and school superintendent. He is currently the executive director at the Council for Leaders in Alabama Schools where the mission is to Enhance Public Education in Alabama.



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