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Can You Hear Me Now? Getting the Right Info to Parents, in the Right Ways
Tuesday, November 17, 2015 @ 4:00 pm - 5:00 pm EST
Presented by Jim Cummings, APR, Director of Communications and Parent and Community Engagement for the Glendale Elementary School District
Sponsored by Schoolwires, a Blackboard solution
How prepared are K-12 districts and schools to keep up with parents and pick up on what parents want in school-to-home communication? In this recorded webinar, learn how essential it is for communication professionals to understand what parents need, when information becomes data overload, what parents want for their kids, and what it means to be accountable to parents. Jim Cummings, APR, Director of Communications and Parent & Community Engagement of Glendale Elementary School District in Glendale, Arizona shared Pew Research Center data and ways to ensure that your positive stories get to the right audiences.
Topics will include:
- The K-12 marketplace
- The Great Schools Summit
- Disconnects between what parents want/need and what districts/schools provide
- Examples of what it means to be accountable to families
Jim also fielded questions from participants. This recorded session will help everyone better understand how to communicate the right information to parents, in the right ways. K-12 schools, administrators, public relations/communications professionals will benefit from this presentation.
Join the Family Engagement & Community Outreach in K-12 community to participate in online discussions with peers, for invitations to upcoming webinars, to view past webinar recordings, to take a quiz and receive a CE certificate for a past webinar, and for access to more resources.
Jim Cummings is in his seventh year as the Director of Communications and Parent and Community Engagement for the Glendale Elementary School District in Glendale, Arizona. Growing up in a house with nine people and one bathroom, Jim Cummings, learned early in life how to handle crisis and hostile environments. He’s worked 30 years developing and executing strategic public relations programs for school districts. In 2014-15 he served as President of the National School Public Relations Association.
A CE certificate will be emailed to live attendees within 24 hours of the live event.
If you miss the live session, a link to view the recording will be sent within 24 hours of the live event.
Schoolwires, a Blackboard solution – is dedicated to K-12 education, and to the people who are part of every local school community — students, families, teachers, administrators, and supporters of education. Our mobile and web-based solutions are expressly designed to foster student, teacher, and parent engagement. Today, more than 11 million users in the U.S. and China rely on our content management system, mobile solutions, and safe collaborative learning community to drive engagement in the classroom, locally, and across the globe. We’re proud to be a part of that.