Anna Wilmoth, Marketing Director at Gryphon House, recently presented in the webinar, “Integrating Social, Email, and Content Marketing with edWeb,” co-hosted by edWeb.net and MCH Strategic Data. Anna discussed how Gryphon House uses edWeb to their expand marketing outreach in order to build stronger relationships with educators and provide them with professional learning. She began her presentation discussing how webinars fit into a marketing plan. First, webinars expand reach by partnering with companies that already have an established audience and marketing network. Webinars also build stronger relationships with customers by providing additional value, giving companies a competitive advantage.
In this webinar, Anna Wilmoth will talk about how she uses edWeb to expand her marketing and social media outreach, build stronger relationships with educators, and provide educators with much-needed professional learning.